Outcomes, Not Just Activities

Tereos, a major European agri-food cooperative, had developed an innovative plant-based protein ingredient with the goal of expanding beyond its home market. After early success in Europe, the company wanted to explore opportunities in other global regions — starting with the United States — to understand how the product could fit local market needs and consumer expectations

EQUII Foods is an innovative food company reimagining everyday staples with better taste and more nutrition. As they prepared to reintroduce their products to the U.S. market, the team wanted to strengthen how the brand was seen — making it more recognizable, modern, and relevant to both consumers and professionals in the food industry.

Invisinet Technologies, a cybersecurity software company, was emerging from stealth after several years of internal R&D and government-focused projects. With a proven track record in federal engagements, the company aimed to expand its presence across the FED/SLED markets and build traction in the commercial enterprise sector.

Watura is a French e-learning company that helps water and wastewater professionals keep their skills up to date. After becoming a trusted name in Europe, the company decided to bring its platform to the United States — a market with different needs, language habits, and industry standards. The team wanted to make sure their message would feel authentic and easy to grasp for American audiences.

Nougat Chabert & Guillot, a historic nougat maker from Montélimar, France, wanted to bring its products to the United States and share a piece of this French tradition with a new audience. To succeed, they needed to rethink how their brand would appear, sound, and feel in a competitive market where consumers had little familiarity with nougat products.

‍

A pioneering food company had developed an entirely new range of plant-based products using a breakthrough fermentation-based protein. After building early success in retail, the team wanted to explore how their products might fit within the foodservice industry — a market with very different requirements and buying behaviors.

Dr. Anna Bobba, a board-certified OB/GYN and women's health specialist, was launching her own independent medical practice after years within large healthcare systems. She needed to establish a distinct professional identity, communicate her patient-centered philosophy, and create a cohesive digital presence that reflected both medical credibility and approachability.

Retrove is a startup developing a browser-based tool that helps users collect, organize, cite, and share online research more efficiently. The platform is designed for students and professionals who spend large amounts of time gathering and managing information — from paralegals to researchers, academics and analysts.

‍

A global telecommunications equipment manufacturer, and its value-added distributor sought to accelerate awareness of their broadband access solutions and installation services in rural markets. Their joint goal was to highlight how the technology enables high-speed internet access in underserved communities and how the distributor's expertise supports large-scale deployment and installation across the U.S. in rural and underserved markets.